Thursday, March 31, 2011

Mixing Business with Pleasure - Don't Do It!

Google has announced that they will be introducing a "+1" feature to their search results. A +1 is similar to a "like" on Facebook or a "digg" on Digg. The contacts that participate in +1 are from Google Contacts, who originate from Gmail, Buzz and Reader. Essentially, +1 is a recommendation system built on the premise that you trust your friends and colleagues enough to let them influence the news that you are exposed to.

It is one thing to "like" a picture, a status update or an event, but it's another completely different matter to put media influence in the hands of your friends. There's a reason why you have your neighbor or great aunt's emails forwarded to your second email. We have enough media bias nowadays as is.

All I'm saying is – take a good, careful look at your Gchat list before you let them influence what you care about.

2 comments:

  1. Didn't Google get in huge trouble for Google Buzz precisely because people didn't want things being exposed to their contact list without their approval?

    ReplyDelete
  2. Yes. Check out this article:

    http://www.fool.com/investing/general/2011/04/02/googles-1-gets-a-2.aspx

    ReplyDelete